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An encyclopedia of Japanese natural cosmetics that soothe your skin and mind.

2020.7.3

5. I want to spread only the real thing. "do organic", the pioneer of domestically produced organic cosmetics

do organic aimed for
Spreading genuine organic cosmetics to Japan

The organic cosmetics brand "do organic" was born in 2008. At that time, organic cosmetics were already well known in Japan. However, most of them are famous European and American brands. Japanese products were still rare and not common. Then "do organic" appeared. The brand name ``do organic'' was chosen to reflect the idea, ``Let's spread the word organic from cosmetics. Let's go organic!'' It was an impressive event that saw the emergence of full-fledged organic cosmetics in Japan.

 

The founding philosophy of ``do organic'' is ``Let's create genuine domestic organic cosmetics for Japanese women.'' However, when it comes to the word organic, image tends to take priority. That's why I aimed for authenticity. We place great importance on obtaining world-standard organic certification, and have obtained the most difficult certification, ``Ecocert NATURAL AND ORGANIC COSMETIC,'' for all of our skin care products. She also joined France's Cosmebio Association, which is highly trusted in Europe. She has double Ecocert certification and Cosme Biomark certification.

Water-based cleansing liquid
Cleans thoroughly without double cleansing, also suitable for extensions

One of the popular items from ``do organic'' is ``cleansing liquid.'' The plant-derived cleaning ingredients thoroughly absorb into the skin texture, thoroughly removing makeup and dirt from pores that are difficult to remove. Even though you can remove makeup without double cleansing, it is gentle on the skin, absorbs easily into the skin, and rinses off quickly. Since it is a water-based liquid cleansing product, it can also be used when using eyelash extensions. The convenience of being able to use it even with wet hands is another reason for its popularity.

Contains decyl glucoside (derived from coconut and corn), a plant-derived cleaning ingredient that properly retains the moisture your skin needs. It removes makeup neatly and leaves you feeling moisturized. "Cleansing Liquid" 120mL 2,800 yen (excluding tax) Contains decyl glucoside (derived from coconut and corn), a plant-derived cleaning ingredient that properly retains the moisture your skin needs. It removes makeup neatly and leaves you feeling moisturized. "Cleansing Liquid" 120mL 2,800 yen (excluding tax)

Contains decyl glucoside (derived from coconut and corn), a plant-derived cleaning ingredient that properly retains the moisture your skin needs. It removes makeup neatly and leaves you feeling moisturized. "Cleansing Liquid" 120mL 2,800 yen (excluding tax)


Protecting the lips of adult women, who tend to show their age
Lip balm for aging care

Lips are the key point when applying makeup. Despite being a noticeable part, people may not take active care of it. ``Condensed Lip Balm'' is a lip balm that stretches and smooths over vertical wrinkles and dry lips. Contains grain moisturizing ingredients extracted from organic brown rice and black soybeans, and carefully selected vegetable oils such as organic argan and jojoba. It deeply moisturizes dry and chapped lips. Although the balm is thick, it is not sticky and has an elegant, semi-matte finish. It's perfect for the base of the mouth and the front.

 

The signature ``do organic'' bottle is a calm brown color that has not changed since its founding. I look forward to continued production of highly functional, genuine organic cosmetics.

Moderately firm texture that stretches when applied to the lips. With its tasteful packaging, it is an item that would be appreciated as a small gift. “Condensed Lip Balm” 2,500 yen (excluding tax) Moderately firm texture that stretches when applied to the lips. With its tasteful packaging, it is an item that would be appreciated as a small gift. “Condensed Lip Balm” 2,500 yen (excluding tax)

Moderately firm texture that stretches when applied to the lips. With its tasteful packaging, it is an item that would be appreciated as a small gift. “Condensed Lip Balm” 2,500 yen (excluding tax)

 

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